Why List with Us

100K

Sales Associates

3K

Offices

44

Countries & Offices

$295B

Annual Sales
Bright kitchen with a white island, brass faucet, stainless steel appliances, and four woven-seat stools. Staged living room with a light sofa, patterned pillows, a white table lamp, and tall leafy branches.

Experience the Coldwell Banker Difference

The Coldwell Banker network has an unmatched legacy of success that spans over a century and across the globe. For an extraordinary real estate experience, look no further than Lena Suarez and Coldwell Banker Realty.

EXTRAORDINARY MARKETING


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THE REACH AND RESOURCES OF A GLOBAL LEADER
 
The Coldwell Banker name represents the most distinguished properties with powerful, global marketing. With the assistance of our in-house PR team, Lena Suarez will generate maximum exposure for your listing, reaching qualified buyers across the globe. Her proven, comprehensive marketing plans are designed to sell your home quick and for the top dollar amount. From concept to completion, your home will be uniquely cared for and expertly marketed. With a background in Marketing, Lena is a brand expert and will create a robust and customized plan for your home that takes into consideration all avenues of marketing: print, digital, public relations, advertising and social media.

Before & After

What we can do for your property

Aside from marketing, we can help make your house feel new prior to listing. We offer exclusive services for Coldwell Banker clients that help with home improvements, repairs, and even staging to prep your home for sale. We cover your upfront costs and get paid back when your home sells. No hidden fees, interest charges or markups.

Empty carpeted room with two windows and a ceiling fan with light.
Bedroom with gray plaid bedding, a beige upholstered headboard, and a white dresser beneath two windows.
Vacant dining area with a modern chandelier and butcher-block-topped cabinet beside the kitchen.
Staged dining room with a wood table, upholstered chairs, chandelier, and doorway to the kitchen.

Comprehensive Property Marketing Plan

Stone-front home with landscaped grounds, bright living room, and modern kitchen with a central island.

Professional Photography + Videography

Photos are a prospective buyers first impression, and arguably one of the most important aspects of a listing. Professional photos and videos will make your property look its very best. 

Real estate listing flyer template with a home exterior, interior photo collage, and placeholder property details.

Property Brochures (Print + Digital)

Buyers will be wowed by your home when they see it showcased in beautiful, professionally printed property brochures, a huge step above traditional flyers.  

Brick home with landscaped gardens and a fountain, displayed on a tablet.

Single-Property Website

Your property will be displayed on a professionally designed website that is viewable on all devices and easily shared via social media. 

Tablet displaying a Coldwell Banker just-listed post featuring a large stone house and landscaped grounds.

Targeted Online Advertising

Our marketing package helps make sure every potential buyer sees your home. We use geographic targeting technology to market your property directly to local buyers online and on social media. 

Laptop displaying a bright living room video preview with arched windows and white sofas.

Virtual Property Tour

Home buyers who view your home online will be able to see it in greater detail thanks to a professional video tour of the property.

Globe graphic connecting Coldwell Banker Homes with real estate listing platforms and media outlets.

Syndication to 700+ partners worldwide

Your home will be displayed on up to 700+ websites, including the most-visited real estate websites in the world, putting it in front of potential buyers everywhere.

PROPERTY MARKETING
Global Media Partnerships
WALL STREET JOURNAL JAMES EDITION FINANCIAL TIMES COUNTRY LIFE Z-PROPERTY LUXURYREALESTATE.COM JUWAI THE NEW YORK TIMES HOMES & ESTATES STREETEASY REALTOR.COM MANSION GLOBAL TRULIA ZILLOW

IN THE NEWS

A PR Powerhouse

Work With Lena

Are you looking to buy, sell or invest in the Charlotte market? I can help make your real estate dreams come true!